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As part of our Digital Marketing & Advertising Services, we develop Digital Marketing Strategy to optimise the overall digital advertising campaigns for our clients.

What is a Digital Marketing Strategy?

A Digital Marketing Strategy is the overall plan for all marketing and advertising actions. It details a breakdown of the processes to be implemented for the purpose of meeting your business goals and specifies how you are going to measure success.

Digital Marketing Strategy &Mine

At AndMine, we look at how the digital space matches to the real world and we consider what will make a difference to people. We have a conversation with our clients about what the opportunities are and then we determine how we can hone in on these in the digital landscape. We create compelling content that is equally technically robust; we like to think of Digital Marketing Strategy as a science, even the creative elements of a campaign are carefully calculated.

7 Steps AndMine

A Digital Marketing Strategy can encompass a variety of elements, depending on your company’s goals and who your target consumers are. We create a bespoke strategy for our clients, which can include everything from designing and launching a new campaign, to optimising SEO for improved organic traffic, to the implementation of social media posts. We use a 7-Step Advertising Optimisation Process and our 4 Pillars of Business Success, along with over a decade of IP, when we develop any digital marketing strategy. When we develop a strategy for clients it is always data-driven and as we monitor progress we constantly make refinements by realigning resources such as time and budget. We amplify the elements that are working best, tweak what could be doing better or stop it altogether if that’s what the data suggests.

4 Pillars AndMine

Results

We work with clients to generate the most optimal digital marketing strategy by focusing on their business and creative goals, and analytics and insights allow us to leverage this. Our focus is always to optimise conversion rates and generate profitable cost-per-acquisitions, which translates to a healthy ROI for our clients.

 

Get in touch with us here, to find out how AndMine can help you enhance your results with Digital Marketing Strategy.

There is more to it than having your Digital Marketing Strategy sorted. Nothing sits in a silo. The greatest opportunities are multi-touch and omni-channel. AndMine’s digital agency services are a one stop shop. If it’s #Digital, we do it. Go on, test us.

Trusted by

Melrose Health
Victorian Government
Coles
Boston Consulting Group
Moov Head Lice
Liveoneday
Tek Ocean
The Fortune Institute
Parker Lane
Telstra
Melbourne Sports and Aquatic Centre – MSAC
Van Egmond Group
Bulk Nutrients
Adobe Professional
Atlantic Group of Companies
Grow Your Business
Viktoria & Woods
Federation Square
Acquia Certified Site Builder Drupal
VISSF
Chia
Ubertas Group
CB Richard Ellis
Buy Aussie Now
BlackMores
Hairhouse Warehouse
SMH – The Sydney Morning Herald
Craft CMS
One Shift
Metricon
Royal Freemasons
Jalna
CAN- Common Wealth Bank
OJAY
Crumpler
Max’s
Maxine
Drupal
Schiavello
Fast.co
ADP Payroll
GPT Group
Grays Ecommerce
James Buyer Advocates
Kadac
Eway
Fresh Cheese Company
Bigcommerce
Positive Poster
ABC
Marshall White
Dinosaur Designs
Australian Organic Food CO
Castran Gilbert
Celebrate Health
Windsorsmith
Passage Foods
Kay&Burton
Scrum.org
Tassal
Ebay
The Age
Street Kitchen
Naturtint
Amino Active
Forbes
Unsw Australia
Heat Holders
News
Vendor Advocacy Australia
National Museum of Australia
Elucent
Shell
Tribe
Hanover
Australian Anthill
Toy World
SunSense Digital Agency
131 Pizza
Plan It Sync It
Rydges
Sports Power
Oakdale Meat Co
21st Century Australia Party
Instant RockStar
Paypal
Oracle
Rackspace
Bintani Australia
Engine Swim
Magento
Australian Physiotherapy Association
ISO Certified
Tomorrow Stars Basketball
Grainshaker
Green St Juice CO
The Canberra Times
Palace Cinemas
Federation University Australia
Bank of Cyprus
Google
WTFN
DeeWhy Market
MAP
Garmin
Melrose MCT
MyAccount
Melbourne Heart
Bondi Sands
Aqium Gel
Watches of Switzerland
Xavier
iPrimus
Wild Rhino Shoes
Etihad Stadium
Switzer Media+Publishing
Dial Before You Dig
Loan Market
Novvi
Mamma Lucia
The University Of Melbourne
LBG Australia and New Zealand
Toni&Guy
Movember
Sunday Creek
DUSA, Deakin University Student Association
Magento Solution Specialist
Mecca Brands
Australian Government
DepSkin.com
Brisbane Times
Fairfax Media
Matchbox Homewares
Appstore
McArthur Skincare
National Relay Services
Microsoft Certified Azure Fundamentals
Madman Entertainment
Natralus Australia
Ego Pharmaceuticals
Bostik
The Burger Cheese
GooglePlay
Jetstar
QV Skincare
Passage To India
Arc One
Macmillan Publishing
OMS – Order Management System
Florsheim Shoes
Beaumont
Rock Pool Group
Uber
High Street Armadale
Melbourne Central
White Suede
AC/DC
Catholic Insurance
Smart Company
Engineers Without Borders
SwinBurne University of Technology
POSTER Magazine
CSquared Executive
Arthur Galan
NMI Insurance
Think & Grow Rich Inc
TPP
Cronos Australia
Associated Press
RMIT University
Ello
Focus On Furniture

Testimonials

The AndMine team have been delivering our digital strategy and online services for many years now. Strongly commercially aware they know our industry well and have consistently delivered winning results for Matchbox. David Cohen, Owner, Matchbox

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