Digital Media buying

We help our clients make intelligent digital media buying and advertising channel choices as part of our Digital Marketing & Advertising Services.

What is Digital Media Buying?

Media buying within digital is about positioning your advertising content in the right place, in front of the right people and at the right time. By being smart about exactly how you showcase your content in vast digital landscape, you can affect the outcome of your campaigns dramatically. Elements of media buying to be considered include the advertising channel or platform you choose, for example, Facebook, Youtube or Pre-roll channel 9; who you target, such females under 18 in Australia; and the scheduling and timing of your ad, which may be prime time for exposure to young teenagers. Each element has a vast number of variables to choose from and the choices will have vast effects on your campaign’s efficacy and performance. To succeed and reap the best possible results, you need to make these decisions intelligently using historical data, industry performance benchmarks and make refinements to you media buying strategy as you go.

Digital Media Buying, Advertising Channels &Mine

At AndMine, we define digital media buying as purchasing any space in the digital realm that can be clicked; this is where we set ourselves apart. By working exclusively with clicks we can focus generating real data in real time to ensure we are constantly improving a campaign’s digital positioning and cost per acquisition (CPA). By closely monitoring analytics across multichannel advertising, be it on social media, pre-roll television, the Google Display network or Youtube, we always stay on top of what channel is driving our clients not only the most traffic, but the best quality traffic. We provide our clients with the best ROI on their campaign.

Buying Digital Space for Optimised Results

Making the right choice in buying digital media space is all about being aware of consumer trends, being on top of the emerging advertising platforms and being absolutely competent in gathering campaign data and using analytics intelligently to adapt and improve your media buying strategy. We tick all the boxes, which is why we are experts in helping our clients make the very best choices in digital ad distribution to achieve the best CPA and ROI for your business.

 

Curious to find out more about how we can help you make intelligent choices around your advertising channels and media buying? Get in touch.

There is more to it than having your Digital Media Buying and Advertising Channels sorted. Nothing sits in a silo. The greatest opportunities are multi-touch and omni-channel. AndMine’s digital agency services are a one stop shop. If it’s #Digital, we do it. Go on, test us.

Trusted by

Rydges
Chia
TPP
Melbourne Sports and Aquatic Centre – MSAC
MAP
Victorian Government
MyAccount
Mecca Brands
OMS – Order Management System
131 Pizza
DeeWhy Market
Naturtint
POSTER Magazine
Dial Before You Dig
Smh
21st Century Australia Party
Marshall White
Maxine
Magento Solution Specialist
Jetstar
Associated Press
Australian Physiotherapy Association
Vendor Advocacy Australia
News
Microsoft-Certified-Azure-Fundamentals
Boston Consulting Group
Positive Poster
Tribe
Hairhouse Warehouse
Castran Gilbert
Street Kitchen
Swin
Matchbox Homewares
Hanover
Brisbane Times
Smart Company
Bintani Australia
Rock Pool Group
Bank of Cyprus
Movember
QV Skincare
Catholic Insurance
Anthill
DUSA, Deakin University Student Association
Bondi Sands
CSquared Executive
Arthur Galan
Toni&Guy
Buy Aussie Now
DepSkin.com
Drupal
Van Egmond Group
National Museum of Australia
Grays Ecommerce
Tek Ocean
One Shift
Kay&Burton
Melbourne Central
Professional
Aqium Gel
Beaumont
CB Richard Ellis
Google
VISSF
Focus On Furniture
Tassal
Federation University Australia
Kadac
Sports Power
GooglePlay
Engineers Without Borders
Grow Your Business
Bostik
Sunday Creek
Royal Freemasons
Bulk Nutrients
NMI Insurance
Palace Cinemas
Plan It Sync It
Atlantic Group of Companies
Macmillan Publishing
RMIT University
Ego Pharmaceuticals
Coles
White Suede
Ubertas Group
Melbourne Heart
Novvi
Melrose Health
CAN
Fortune Institute
Australia Goverment
Forbes
Ello
National Relay Services
BlackMores
Scrum
GPT Group
Tomorrow Stars Basketball
Arc One
Jalna
Uber
Heat Holders
Natralus Australia
Loan Market
ADP Payroll
Watches of Switzerland
Ebay
LBG Australia and New Zealand
Metricon
Passage To India
Elucent
OJAY
Celebrate Health
The Age
Paypal
Fairfax Media
Unsw Australia
Garmin
Oakdale Meat Co
iPrimus
Viktoria & Woods
Engine Swim
Melrose MCT
Rackspace
Crumpler
Schiavello
Switzer
Eway
University of Melbourne
Toy World
Australian Organic Food CO
WTFN
Mamma Lucia
Acquia Drupal Certification
abc
Grow Rich
Oracle
Parker Lane
Canberra
Craft Cms
Bigcommerce
Telstra
High Street Armadale
Magento
Amino Active
AC/DC
Xavier
Madman Entertainment
Liveoneday
SunSense Digital Agency
Florsheim Shoes
ISO Certified
Shell
Dinosaur Designs
Passage Foods
James Buyer Advocates
Etihad Stadium
Wild Rhino Shoes
Windsorsmith
Fresh Cheese Company
Cronos Australia
Green St Juice CO
Appstore
Grainshaker
Fast.co
McArthur Skincare
Max’s
Instant RockStar
Federation Square
The Burger Cheese
Moov Head Lice

Testimonials

Metricon recently worked with AndMine on a major online brand promotion. We were impressed with AndMine’s thinking from concept stage through to campaign execution. We would not hesitate to brief AndMine again on future projects. Yvonne Abood, Marketing Manager, Metricon Homes

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